> ## Documentation Index
> Fetch the complete documentation index at: https://docs.jelou.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Business Profile

> Configure the public information WhatsApp Business shows your customers: profile photo, name, category, contact, and address

The Business Profile is the public information WhatsApp Business shows your customers when they open a conversation with your channel: profile photo, name, business category, contact details, and address.

Before setting it up, keep in mind:

* **Availability**: this section is currently enabled for all companies. If you don't see the "Business Profile" option in the Settings menu, contact your administrator or the Jelou team to request access.
* **Channel selection**: you must choose a channel connected to WhatsApp from the channel selector at the top of the screen. Only production WhatsApp channels are listed; if you don't have any configured, you'll see an empty state instead of the form.

## Form fields

### Basic information

| Field         | Description                                                                                                                       |
| ------------- | --------------------------------------------------------------------------------------------------------------------------------- |
| Profile photo | Image your customers will see on WhatsApp. Upload by dragging the file or selecting it. Allowed formats: `.jpg`, `.jpeg`, `.png`. |
| Business name | Visible name of the business.                                                                                                     |
| About         | Short phrase that appears as the business's brief status/description.                                                             |

### Contact information

| Field             | Description                                                                                                          |
| ----------------- | -------------------------------------------------------------------------------------------------------------------- |
| Business category | Select the category that best describes your business from a predefined list (e.g. Retail, Health, Education, etc.). |
| Email             | Public contact email.                                                                                                |
| Website           | Business website URL.                                                                                                |
| Description       | Longer text about the business, visible on the WhatsApp profile.                                                     |

### Address

| Field                | Description                          |
| -------------------- | ------------------------------------ |
| Address line 1 and 2 | Physical address of the business.    |
| Country              | Country where the business operates. |
| State/Province       | State or province.                   |
| City                 | City.                                |
| Postal code          | Postal code.                         |

## Save changes

The **Save** button applies the changes to the WhatsApp Business profile of the selected channel. It stays disabled while there are pending validation errors in the form (for example, an invalid email or URL format).

When saved successfully, you'll see a confirmation notification. If an error occurs (for example, connection issues with WhatsApp), you'll see an error notification and the changes won't be applied.

## Notes

<Note>
  Changes are reflected directly in the WhatsApp business profile linked to the channel, so they may take a few minutes to appear for end customers.
</Note>